Mavcomm follows a unique and proactive approach to crisis management. We believe that the first step to crisis management is to avoid it from occurring in the first place. We work extensively with our clients to assess, prepare for and mitigate crisis issues in advance. We develop robust crisis management plans to ensure you have the solution in place before the crisis occurs.
Mavcomm has tremendous experience of assessing crisis, managing crisis and preparing companies to avert a crisis. Our team has experience of handling crisis across all prominent sectors like automobile, consumer products, retail, finance, manufacturing, technology, etc. Our crisis management team has the experience to anticipate crisis and deploy resources to help tackle the crisis.
Our approach to crisis communications focuses on assessing client needs, mapping of internal and external risks, formulating a strategy and execution plan to stabilise key stakeholders' opinions.
Apart from the strategy, we provide our clients with the complete implementation support required at every stage of the crisis preparedness and response mechanism.
Crisis Management Process Cycle:
Anticipate and identify (determininig potenial type of crisis and device strategies to avert them)
assess and analyse (analyse the nature of crisis and determine crisis and risk control procedures)
Preparedness (Developing the crisis specific messages required for any given situation and defferent forms of media)
manage and contror (prepare targeted messageing for the key stakeholders and develop statements)
evaluation (constantly monitor feedback from key stakeholders to accurately adapt crisis management strategy & tactics)
Execution and response (define roles, stakeholder engagement plan and respond quickly and offline channels)